دور التكنولوجيا في سرد القصص الحديثة

Based in New York and Dubai, Siraj Jhaveri is an award-winning director whose three-decade journey spans commercials, music videos, documentaries, digital content and VR. A Fine Art graduate from Rhode Island School of Design, he evolved from creating MTV's pioneering campaigns to directing global brand stories. As a Virtual Production innovator, he harnesses cutting-edge tools like Unreal Engine and AI to push creative boundaries. His work, recognized at Cannes and AFI, reflects his passion for blending technological innovation with compelling narratives, working with international celebrities and brands worldwide.

سانتياجو ليون هو رئيس قسم المناصرة والتثقيف لمبادرة مصادقة المحتوى التي تقودها شركة أدوبي، ويعمل على مكافحة المعلومات المضللة من خلال تتبع المحتوى الرقمي. يتمتع بخبرة 40 عامًا في مجال التصوير الفوتوغرافي كمصور حائز على جوائز ومحرر صور ومدير تنفيذي في مجال الوسائط الإعلامية ومعلم. بصفته مصورًا صحفيًا لمدة 20 عامًا، فقد فاز بالعديد من الجوائز عن عمله في مجال النزاعات. في عام 2004، كان زميلًا في نايمان في الصحافة في جامعة هارفارد قبل أن يتم تعيينه نائبًا للرئيس/مدير التصوير في وكالة أسوشيتد برس. وكان رئيسًا للجنة تحكيم مسابقة صور الصحافة العالمية لعام 2013.

I'm a Creative Director and a Gen AI Consultant, Innovator, and Educator, passionate about merging AI, creativity, and storytelling. Over eight years at GroupM, I led award-winning campaigns, including a Cannes-shortlisted AI activation, integrating AI into brand storytelling. I also conduct workshops, mentorships, and strategic consultancy, helping brands harness AI’s creative power to craft tech-infused narratives that captivate and inspire.

آرثر بوم، المولود في ساراتوف، روسيا، عام 1989، هو مدير تصوير وفنان محرك غير واقعي علم نفسه بنفسه يجمع بين خبرته في التصوير السينمائي والتصوير الفوتوغرافي مع البيئات الافتراضية لإنشاء قصص غامرة.

Born in 1980 in Germany, Bjoern Lauen has woven creativity and imagery into the fabric of his life for over three decades. His journey began when he first picked up a camera, igniting a passion that has since defined his career. Blending his corporate experience with his creative passion, Bjoern embarked on a new chapter. As Managing Director and Executive Producer of a boutique creative agency and publishing and production house, he conceptualized, created and produced various formats with and for regional and international brands as well as non-government and government organizations. Since 2021 he is the founder and executive producer of Glaswerk, a UAE-based Production House and Media Lab. Bjoern produces TVCs, series, documentaries, digital content, media installations and brand films across the Middle East and abroad. Fascinated by innovation, he advocates the use of cutting-edge technologies like XR and Artificial Intelligence (AI) in projects, pushing the boundaries of traditional media. Bjoern's passion for photography and visual storytelling remains unchanged. His photographs have been published in national and international media outlets including National Geographic Kids, The Guardian, Time Magazine, and The Wall Street Journal. His insightful exploration of the tribes of the Omo Valley in Ethiopia has been showcased at Annenberg Space for Photography in Los Angeles.